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Taking pride of place in one of Melbourne's most iconic establishments, MAËLLE was founded as a collective of the world's leading bridal couture houses, each dedicated to innovative design and craftsmanship of the highest calibre.

Our commitment to curating visionary collections and pioneering global trends from the world's most covetable designers grants our brides access to fresh-off-the-runway style, combined with the enduring aesthetic of timeless design.

our world

INCREDIBLE COLLECTIONS MEET HUMAN CONNECTION

Influential, innovative and progressive, the MAËLLE philosophy centres around a respect for quality design and construction combined with an infinite curiosity of the new and up-and-coming.

MAËLLE is founded on the notion that the 'brands brides covet' should be at their fingertips, available to touch and feel, taking the bridal shopping experience to a new, global level.

01. Philosphy

While every bride has her own unique story, we identify with those seeking the effortless glamour achieved through timeless, quality  bridal design. 

Combining an innate appreciation for beauty with a wholly modern approach to bridal fashion, MAËLLE showcases a global lineup of industry trailblazers. 


02. the maëlle bride

Led by a team of knowledgeable industry professionals, the MAËLLE journey from conception to the collection of your gown is closely aligned with our brand values of quality and accountability.

Our view is that a true luxury experience is one which is nurtured to completion. Each gown is handmade from scratch and fittings are completed by our team of experts.





03. Experience

Combining incredible collections and human connection, MAËLLE models itself on the personalised customer service and exceptional experience of an international luxury boutique of the highest order.

The journey to finding the perfect gown is uniquely yours, and in the right hands will become a treasured life-long memory. To get the most out of your experience, we recommend sharing it with a maximum of four guests. 

Virtual Consultations are available for brides not able to make it to our Melbourne boutique. Utilised as either a wonderful introduction or a complete process from start to finish, MAËLLE endeavours to go above and beyond in opening up a world of possibilities for every bride.

04. Behind the seams

"LUXURY BRIDAL WEAR WITH A FASHION EDGE"

Viktor & Rolf

"modern elegance achieved through rich, ARTISANAL details, romantic flair and timeless design."

lihi hod

dana harel

"THE BRIDE TRANSFORMS FROM A TRADITIONAL PRINCESS TO A MODERN ICON"

"30 years of Italian excellence, artisanal expertise and timeless style."

peter langner

LOVE NOTES

INTERNATIONALLY CURATED, LUXURY DESIGNER BRIDAL IN THE HEART OF MELBOURNE

it begins here
Your dream gown awaits

your story

your style